Yes. Asseta is a purpose built family office general ledger platform designed to unify investments and accounting.

Asseta is built to replace QuickBooks for family offices that have outgrown single-entity accounting. Unlike QuickBooks, which was designed for small businesses, Asseta is a purpose-built general ledger and investment platform that handles the complexity of multi-entity, multi-currency family office operations.

With Asseta, you can:

• Integrate banking, investments, and accounting into one platform
• Consolidate across dozens of entities in real time
• Eliminate manual spreadsheets and workarounds
• Gain audit-ready books with family office–specific reporting

Yes. Asseta includes a powerful custom reporting and dashboard builder. Users can create tailored financial reports using filters, custom groupings, calculated fields, and dimensional analysis themselves. Dashboards can combine multiple visualizations including tables, charts, and KPIs and be configured by role, entity, or user preference.

We also offer templates for common use cases like family office summary dashboards, GP/LP performance snapshots, and investment allocation breakdowns. Reports can be saved, scheduled, and shared with internal or external stakeholders.

Yes. Asseta provides a fully customizable chart of accounts to fit your entity structure, reporting needs, and financial workflows. You can add, edit, or deactivate accounts, create custom account types or subcategories, and structure the chart to match industry-specific standards such as for family offices, investment firms, or operating businesses. Changes are reflected in real time and can be managed across entities.

Absolutely. All reports in Asseta can be exported to Excel or PDF with a single click. Excel exports preserve formulas and formatting for further analysis, while PDFs are optimized for clean, professional presentation. You can also automate report distribution via scheduled exports to email or shared folders.

Most family offices go live on Asseta within 8–12 weeks. The exact timeline depends on the state of your data, technology environment, and available resources.

From day one, Asseta’s team of CPAs, engineers, and customer success experts work alongside you ensuring a smooth migration, tailored configuration, and efficient onboarding so your team can realize value quickly.

Yes. You can configure specific dimensions to be required based on transaction type, entity, or account.

This ensures data consistency and prevents incomplete or miscategorized entries.

The system will prompt users to complete missing dimension fields before a transaction can be posted.

Yes. Each entity runs a full double‑entry ledger, but reporting can be grouped (e.g., by family, fund, real estate group) for instant consolidated P&Ls/BS.

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Yes. Asseta has a single multi‑entity GL with a shared master chart, so you can view each entity separately and run instant consolidated reports without logging in/out of separate instances.

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Yes. Pricing and UX are optimized so you can maintain hundreds of low‑activity entities cheaply while focusing operational work on the ~20–40 active ones.

Yes. Asseta has repeatable migration playbooks for QBD/QBO; the team maps TBs and trial imports, then validates balances with your staff.

Yes. Several clients leave operating companies on ERP/Yardi and feed monthly TB summaries into Asseta for consolidated family reporting.

Yes. Most family offices don’t run full GAAP and Asseta supports cash/tax basis as primary with selective accrual (e.g., for specific entities or accounts).

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Yes. Entities can be grouped into arbitrary hierarchies so reports can be run at any level (e.g., “all hotel holdcos,” “all G2 trusts”).

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Yes. Asseta collapses overly granular accounts into high‑level headers and uses dimensions (properties, family members, strategies, etc.) for detail.

Yes. For family‑office use cases, Asseta positions as a GL‑centric platform purpose‑built for family offices, typically with lower complexity and TCO than horizontal ERPs.

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For many clients, yes via integrated sources (Addepar, etc.); where you only have transaction streams, Asseta can compute gains/losses but isn’t yet a full portfolio accounting engine.

Yes, we support custom configurations during onboarding and beyond. Whether you need tailored reporting, a unique chart of accounts, or integration mapping, our team works closely with you to ensure Asseta fits your specific needs.

Yes. Asseta natively supports multi-dimensional accounting, giving you the flexibility to track and report on transactions across any dimension that matters to your family office.

You can tag transactions and balances by fund, entity, family member, asset class, investment vehicle, project, or custom dimension. This enables you to slice data in multiple ways, run consolidated or granular reports, and drill down for deeper insights all without manual spreadsheets.

With Asseta, your accounting reflects the true complexity of your portfolios, making analysis, reporting, and decision-making faster and more accurate.

Yes. Multi‑book was part of the initial design and many clients run a cash/tax book today and can add a fair‑value book for investment reporting later.

Yes. Multi‑currency and multi‑book are core to the application. Asseta supports 180+ currencies globally. FX rates come from Visa/Oanda with override capabilities, and reporting can be in functional or consolidated currency.

Yes. Statistical dimensions/accounts can track non‑financial metrics that then drive allocation and reporting (e.g., square feet for expense allocations).

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Asseta handles inter-company activity by automating transactions between entities within the same organization. Our platform simplifies these processes by providing tools to reconcile inter-company accounts automatically, ensuring accuracy and compliance.

Yes. Asseta integrates seamlessly with QuickBooks, in addition to many other financial tools. This integration allows for the smooth transfer of financial data from QuickBooks into Asseta, facilitating an upgrade path for businesses that need more robust features like multi-entity management and financial consolidation without losing their historical data.

Learn more about Asseta's integration partners.

Intercompany is posted as linked entries across entities and the system automatically eliminates those relationships in consolidated views without requiring a separate eliminations entity.

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Implementation starts with designing a master chart, mapping each legacy COA into it, and using dimensions instead of endless subaccounts to simplify the structure. Our free Family Office Chart of Accounts template is a great place to start.

Our average customer goes live within 8-12 weeks. The timeline depends on the state of your data, technology needs, and resource capacity. Asseta's team of CPAs, engineers, and customer success personnel will work directly with you to ensure an efficient implementation.

Yes, Asseta is GAAP compliant. We’ve built the platform to support the principles and requirements of GAAP, including features like accrual-based accounting, audit trails, dimensional chart of accounts, and proper revenue recognition workflows.

It’s important to note that compliance also depends on how the platform is used. No software can guarantee GAAP-compliant outcomes without proper oversight. It is ultimately the responsibility of the finance team, including controllers, accountants, and CFOs, to ensure their data and processes align with GAAP standards

Our role is to make that process easier, faster, and more reliable.

Yes, Asseta is SOC 2 Type II compliant. We undergo independent audits to ensure our controls meet the highest standards for security, availability, and confidentiality. This includes rigorous practices around data encryption, access controls, system monitoring, and operational processes. Our compliance demonstrates our commitment to protecting sensitive financial data and maintaining the trust of our clients.

Please visit our Trust Center to see our compliance status in real-time.

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Yes.

A general ledger forms the basis of a company's accounting system. It documents all company transactions, such as assets, liabilities, equity, revenues, and expenses. Every entry includes a debit and a credit, which must always balance to maintain accurate financial records.

The general ledger plays an integral role in producing financial statements. It helps businesses track their financial performance over time, allowing them to identify trends, manage budgets, and make informed financial decisions. The general ledger also assists in ensuring compliance with financial regulations and standards, as it provides a complete and accurate record of all financial transactions carried out by the company.

Learn more about Asseta's Intelligent General Ledger here.

Yes, all customers receive dedicated support. Our team is available via Slack, email, and scheduled calls to assist with questions, troubleshooting, or ongoing guidance.

Response times are under 1-hour and we aim to get you the help you need as soon as possible.

Asseta comes with a comprehensive library of pre-built financial reports designed for multi-entity, multi-asset environments.

These include:

• Consolidated and entity-level balance sheets and income statements
• Trial balances
• General ledger reports with full drill-down capabilities
• Variance and budget vs. actual analysis
• Reports by user-configured dimension, such as asset class, family member, or fund
  

All reports support dimensional filters, date ranges, and comparison periods, making it easy to get both high-level and granular views of financial performance.

In financial accounting, a dimension refers to a specific characteristic used to categorize transactions for further analysis. These can include departments, projects, or locations. Dimensions aid in generating more detailed financial reports and facilitate the analysis of performance across various business segments.

By employing dimensions, businesses can break down their financial data into more manageable segments, providing a deeper understanding of their financial performance. For instance, using a 'department' dimension can help to analyze which department is generating the most revenue or incurring the most costs. Similarly, a 'location' dimension can provide insights into the financial performance of different geographical areas of the business.

Read more about Asseta's approach to dimensionality.

An entity refers to a legal business unit that reports separately in financial statements. Entities can be companies, divisions, or subsidiaries, each with distinct operations but under one corporate group. Managing multiple entities involves consolidating their financials for a unified overview.

Asseta is the only intelligent family office suite purpose-built to unify accounting, banking, and investments in one platform. Unlike generic software, Asseta is designed around the unique complexity of multi-entity, multi-asset family offices.

With Asseta, you gain:

• A modern general ledger built for family office scale
• Seamless integration across your existing systems
• Real-time visibility and reporting across every entity
• A platform that evolves quickly with the needs of the industry
  

By choosing Asseta, you’re equipping your family office with clarity, control, and a partner focused exclusively on your success.

Asseta offers comprehensive support through a dedicated customer service team, available via phone, email, and Slack channel. We also provide extensive online resources, including tutorials, FAQs, and community forums, to help users maximize the benefits of our platform.

Asseta is hosted on secure, enterprise-grade cloud infrastructure in the United States. We use AWS (Amazon Web Services) for its industry-leading security, reliability, and compliance capabilities. All data is encrypted in transit and at rest, with strict access controls in place to protect client information.

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