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Platform overview
Unify your family office
finance operations
Asseta AI is the Intelligent Family Office Suite™ built to automate workflows, unify systems, and preserve wealth.
The premier family office suite.
Built to save you time and money.
Orchestrate and centralize your data
Unlock financial clarity and focus on strategic decision making with Asseta AI's scalable modern family office general ledger.
Scalable
- End finance fragmentation with a unified view of your business financials
- Simplify processes and automate busywork
- Navigate complex business and financial decisions confidently
Multi-entity
- See and control all of your entities in one place
- Streamline month-end close with easy multi-entity consolidation
- Take control with advanced ownership and transaction splitting
Multi-dimensional
- Pivot table on steroids
- Get control over your financial data
- Codify your accounting data with custom dimensions
Multi-currency
- Transact in 180+currencies with realtime FX rates
- Leverage rate tables to account for unrealized gains & losses
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Here’s what you can get done with Asseta AI in just 30 days.
Always be compliant
Our robust and sophisticated framework brings together practices, policies, and controls to protect your data.
Connect all your
family office software
Utilize Asseta's API to create accounting connections and securely sync all transaction data with your applications.
Integrate your family office data and achieve complete visibility
Secure, AI-powered tools build to give you clarity, control and a single source of truth.
Investments
Addepar
Addepar empowers investment
professionals across the globe with data, insights and cutting-edge technology.
Investments
Arch
Arch solves many of the problems facing active Investors / LPs: collecting K-1s; logging into the various web portals; and tracking performance, cash flows, and metrics across their investments.
Investments
MyFO
MyFO delivers the most advanced family office experience, seamlessly combining efficiency with secure, centralized tools to transform wealth management.
Investments
Charles Schwab
Charles Schwab offers investment products and services, including brokerage and retirement accounts, online trading and more.
Investments
Coinbase
Coinbase is a secure online platform forbuying, selling, transferring, and storing cryptocurrency.
Investments
Asora
Asora is a SaaS solution for single and multi-family offices to track and oversee assets, automating data capture and providing digital on-demand reporting on the web and mobile.
Everything you need to know, all in one place
Can Asseta replace QuickBooks for my family office?
Yes. Asseta is a purpose built family office general ledger platform designed to unify investments and accounting.
Asseta is built to replace QuickBooks for family offices that have outgrown single-entity accounting. Unlike QuickBooks, which was designed for small businesses, Asseta is a purpose-built general ledger and investment platform that handles the complexity of multi-entity, multi-currency family office operations.
With Asseta, you can:
- Integrate banking, investments, and accounting into one platform
- Consolidate across dozens of entities in real time
- Eliminate manual spreadsheets and workarounds
- Gain audit-ready books with family office–specific reporting
Is Asseta a general ledger?
Yes.
A general ledger forms the basis of a company's accounting system. It documents all company transactions, such as assets, liabilities, equity, revenues, and expenses. Every entry includes a debit and a credit, which must always balance to maintain accurate financial records.
The general ledger plays an integral role in producing financial statements. It helps businesses track their financial performance over time, allowing them to identify trends, manage budgets, and make informed financial decisions. The general ledger also assists in ensuring compliance with financial regulations and standards, as it provides a complete and accurate record of all financial transactions carried out by the company.
What is the advantage of choosing Asseta?
Asseta is the only intelligent family office suite purpose-built to unify accounting, banking, and investments in one platform. Unlike generic software, Asseta is designed around the unique complexity of multi-entity, multi-asset family offices.
With Asseta, you gain:
- A modern general ledger built for family office scale
- Seamless integration across your existing systems
- Real-time visibility and reporting across every entity
- A platform that evolves quickly with the needs of the industry
By choosing Asseta, you’re equipping your family office with clarity, control, and a partner focused exclusively on your success.
Does Asseta automate inter-company activity?
Asseta handles inter-company activity by automating transactions between entities within the same organization. Our platform simplifies these processes by providing tools to reconcile inter-company accounts automatically, ensuring accuracy and compliance.
How long does it take to implement Asseta?
Our average customer goes live within 8-12 weeks. The timeline depends on the state of your data, technology needs, and resource capacity. Asseta's team of CPAs, engineers, and customer success personnel will work directly with you to ensure an efficient implementation.
Is Asseta suitable for single-family and multi-family offices?
Yes. Asseta is purpose-built for both single-family offices and multi-family offices managing complex portfolios and multiple legal entities.
For single-family offices, Asseta provides a modern general ledger and investment platform that eliminates spreadsheets, consolidates entities, and delivers real-time visibility across all assets and accounts.
For multi-family offices, Asseta scales seamlessly to support multiple client structures, intercompany accounting, and consolidated reporting all while maintaining the security, permissioning, and transparency required to serve multiple families.
Whether you oversee one family’s wealth or operate as a professional multi-family office, Asseta equips you with the clarity, control, and efficiency to manage accounting, investments, and operations in one unified platform.
Can I import historical data?
Most family offices go live on Asseta within 8–12 weeks. The exact timeline depends on the state of your data, technology environment, and available resources.
From day one, Asseta’s team of CPAs, engineers, and customer success experts work alongside you ensuring a smooth migration, tailored configuration, and efficient onboarding so your team can realize value quickly.
Do you support multi-dimensional accounting (e.g. by fund, family member, asset class)?
Yes. Asseta natively supports multi-dimensional accounting, giving you the flexibility to track and report on transactions across any dimension that matters to your family office.
You can tag transactions and balances by fund, entity, family member, asset class, investment vehicle, project, or custom dimension. This enables you to slice data in multiple ways, run consolidated or granular reports, and drill down for deeper insights all without manual spreadsheets.
With Asseta, your accounting reflects the true complexity of your portfolios, making analysis, reporting, and decision-making faster and more accurate.